Becoming a mogul doesn’t happen over night. Use our Real Estate Cover Letter and list of industry-specific writing tips to score the property-selling job of your dreams.
If you’d prefer to have your CL professionally crafted in a matter of minutes, visit our customizable builder to craft your’s in minutes.
Table of Contents
- Real Estate Cover Letter Sample
- Real Estate Cover Letter (Text Format)
- Four Industry Writing Tips
1. Real Estate Cover Letter Sample
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2. Real Estate Cover Letter (Text Format)
January 1, 2018
Hiring Manager’s Name
123 Company Address
City, State, Zip Code
Dear [Hiring Manager’s Name],
I’m excited to be applying for the position of real estate agent at [Company Name]. While my 5+ years of experience is in both commercial and residential real estate, I look forward to directing my focus solely toward the acquisition of commercial investment properties with [Company Name].
My strengths broadly reside in client acquisition and profit generation through proactive networking and follow-up measures. However, there are a few specific achievements that I am particularly proud of from the past few years:
- Being honored with Best New Agent in 2014 by Gibson Realty
- Receiving Top Realtor of the Month award on four occasions
- Successfully implementing quarterly marketing and sales training seminars
What draws me to [Company Name] most notably is the marketing strategies that you employ. From cultivating relationships and cutting pricing deals with vendors to developing and maintaining marketing plans, my passion is in the sales aspect of real estate. I would love to merge that passion with the resources and marketing focus that [Company Name] boasts.
I’m eager to further discuss my qualifications with you face-to-face. Email me at [email protected] or call me at (xxx)-xxx-xxxx to set up an interview at your earliest convenience. I look forward to hearing from you soon!
3. Four Industry Writing Tips
Before you can start selling property at your new dream job, you need to sell yourself with a well-crafted cover letter. Follow these tips for an expert guide to doing just that.
1. Catch the Hiring Manager’s Eye Using Bullet Points
Your cover letter acts as a highlight reel of your resume. Pick out your most attention-grabbing achievements to draw in the hiring manager and include those as three or four bullet points in the body of your CL.
The bullet point format is beneficial for a couple of reasons:
First, it breaks up the format and makes for an easier read. While paragraph-only cover letters are entirely appropriate, they can come off as heavy and you risk the reader becoming bored.
The candidate gets to slide in a couple honors worth making note of, and they get to subtly indicate that their performance has been recognized by superiors in the past
With the bullet format, the hiring manager will immediately be drawn to the page and their attention will be broken and subsequently revitalized over the course of their read with the jazzed-up format.
Second, the bullet format allows for a concise recap of major achievements. Rather than trying to fit in every accomplishment you’ve collected over your years of experience, you can pack in your most noteworthy successes by dividing their mention between paragraphs and bullets.
For example, this is a great place to include awards and achievements.
Achievements in real estate are often recognized in an official capacity. Include one or two that you’re particularly proud of in your cover letter to add some extra flare.
The best place to insert such commendations is in the bullet point section like the candidate does below:
By doing this, the candidate gets to slide in a couple honors worth making note of, and they get to subtly indicate that their performance has been recognized by superiors in the past.
2. Don’t Forget that You’re Speaking TO Someone
No matter whose hands your CL ends up in, you’re relaying what you have to say to a person – not a brick wall. Speak to them with a level of familiarity and ease instead of a distance tone.
There are two key areas where applicants should be particularly concerned with employing a conversational voice.
For starters, your address line should NEVER read:
Instead, it should read something like this:
- Dear [Hiring Manager’s Name],
Do your research and find out who reads the applications. Address them by their name or, if absolutely no name is available, address them by their title.
For example, if your research doesn’t bring up a name to input in the address line, you can write something like:
Another way you can bridge some distance between yourself and your cover letter’s reader is by employing a friendly tone. Avoid sounding stiff and overly-professional by infusing your own voice and personality into your cover letter.
Read your final product once aloud. If it doesn’t sound natural to you, it definitely won’t sound natural to a hiring manager.
One way to avoid sounding stiff is by using the pronoun “you” where applicable. This implies a direct relationship between yourself and your CL’s reader.
3. Show What You Know
Include at least one detail about the company that has caught your attention or made you particularly keen to apply there.
Notice how the candidate leads into this paragraph:
Not only are they paying the company a compliment, but they’re proving that they care enough to do their research.
Most importantly though, the applicant is offering a further understanding of why they are seeking employment here based on a shared professional value.
Always do your research before applying to a company. Check out their website, social media pages, and online reviews.
4. Close with Confidence
Eliminate the all-too-common hesitation from your closing paragraph by finishing your CL with confident, actionable statements. Most candidates will say something along the lines of:
- I hope to hear from you soon and perhaps get the chance to come in for an interview.
Losing force at the end like this could be detrimental. The final note of your cover letter will determine the tone that resonates with the hiring manager.
End with the conviction that you and that hiring manager have matters yet to discuss and they will think the same.
We recommend something along the lines of:
- I’m eager to further discuss my qualifications with you face-to-face. Please email me at [email protected] or call me at (xxx)-xxx-xxxx to set up a time for us to chat at your earliest convenience. I look forward to hearing from you soon!
There’s no one-size-fits-all formula for the perfect cover letter. But combining these tips with the example above will hopefully give you the inspiration and insight you need to catch any hiring manager’s eye.
On the other hand, if you’re looking to focus your energy elsewhere, use our custom builder to have professionals help craft your CL in minutes.
Some employers require cover letters; others don’t. Regardless of whether it is requested, you should always send one with your resume. A well-written cover letter gives you a great opportunity to showcase aspects of your education, abilities and accomplishments that may be passed over on your resume. Use this free real estate agent cover letter sample and tips to get started writing your own.
Free Real Estate Agent Cover Letter Sample
Dear Mr. Bixley,
I am writing to apply for the real estate agent position with your company. As a skilled and experienced agent, I believe I am the best candidate for this job.
Your job posting asked for an experienced realtor. I worked as a real estate agent for several years in Arizona before moving to California, and take pride in providing a much-needed service to families, couples and investors. No matter who the clients are, they need a professional to guide them through buying and selling.
I attend continuing education classes in real estate and financing every year and am always looking to further my knowledge and expertise. After being named Realtor of the Year three times in Arizona, I hope to achieve the same in California. Having passed the state licensing requirements, I am fully able to offer my services here.
I am hoping to start work as soon as possible and would love to speak with you about my qualifications. Thank you for your time and consideration.
What to Include in a Real Estate Agent Cover Letter
Based on our free real estate agent cover letter sample above, here are some pointers for composing your own. Keep your letter short, no more than four paragraphs. If you have too many sentences that start with “I” did this or “I” did that, rework them to start with the sentence topic instead. Match your professional skills to the specific job skills sought in the job posting, using the same language. Don’t use platitudes, maintain a professional tone, and focus on the job and how you meet the requirements. Address your letter to the hiring manager, which is much more personal than “Dear Sir.”
Industry Specific Skills to Include
Here are some important things to include in your letter, along with the information in the free real estate agent cover letter sample above.
• Business skills: Many brokers are self-employed and manage their own business. This includes cold-calling and meeting potential clients, as well as managing your finances and marketing your services.
• Interpersonal abilities: Agents and brokers spend most of their time working with clients, so they must employ social skills in making conversation while being pleasant and enthusiastic.
• Organized: You will need to manage your time well by organizing, planning and prioritizing.
• Problem-solving: You must be able to address any concerns clients, whether buying or selling, have with a property, as well as handle contract negotiations.